Demystifying Serbian Design / DSD is online platform created to inspire all who really cares about design in Serbia. Blog promotes Serbian design scene, its paths, values and bring new sense / emerging designs to everyday life.

May 22, 2008

"L" for Lidija &"L" for Lady

I am not often talking/writing about shoes. Here I have opportunity to mention One big L letter in Serbian design. Lidija Jovanovic is actually costume designer, but in one moment decided to start designing shoes. Shoes for ladies between 25 and 55, with attitude, with subtle defined unique style. Inspiration finding in past epochs but even in history costume styles. Already she started to look for inspiration in dances, but especially tango. Her shoes are connected with movies, architecture, art, modern lifestyle, everything I could connected in my own world. So, shoes are talking about our own visions, sensibility, malices and manners, aesthetic position, dreams, fears and also love for explosive colors, changes, and to funnky effects. Wearing Lidija's shoes we are becoming collectors in very special way, not just like that, not because it is modern or somebody tell us it is cool, yet we love creating our own little world. Better and lovely. Enjoy in making our own selection and interpretation.




You could find her new collection in:
Studio Lidija Jovanović TC City passage, Obilićev venac 18-20

1 comments:

Romana said...

it's great to see when some (costume/interior or other) designer gets inspired to design shoes. than you always know that the result will be something interesting and amazing. cool!

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